Why should we write a blog for our business ?

This was the question shot at us frequently during the first few sessions of brainstorming we did when we were developing a fresh website for COTMAC.

It was a tough job convincing our hardcore technical team members to take time out from their busy schedules of meeting deadlines and fulfilling assignments. Blogs coming from people who have hands-on industry experience in automation projects would definitely help strengthen communication channels with customers. Besides fuelling our SEO efforts, blogging would help sharpen our business focus, and stay ahead of the curve.

We hope to share our success stories, thus inspiring our own teams as well as those who are interested in our activities.